
Your web visitors are hunting for information or products. They make quick decisions without thinking.
So how can you persuade web visitors to take action if they don’t read your text?
Let me explain…
Below follow 9 tips to write persuasive copy for the web.
Ready
They’re hunting for information or a product to buy — just like a hungry panther hunts for his next meal.
are you looking for a website just click on this
Simple statements often work best.
‘’When I look at a Web page it should be self-evident. Obvious. Self-explanatory.’’ ~
STEVE KRUNG.
Hardly anybody!
‘’What most web visitors do] is glance at each new page, scan some of the text, and click on the first link that catches their interest or vaguely resembles the thing they’re looking for’’